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If you are reading this, you must have a few questions regarding the price hikes by your email service provider (Sparkpost) as this hike can impact your business. Especially if your email volumes [...]

With a simple concept we can look at a WebHook as an HTTP callback (an HTTP POST that occurs when an event is triggered an event-notification is pushed via HTTP POST).  Essentially, there are two [...]

Ask anyone ‘What does SMTP mean?’ and the first thing that pops to their mind is ‘Simple Mail Transfer Protocol’. Let’s go beyond the proverbial definition and understand what exactly is SMTP and [...]

There have been unnoticed Email Marketing Active Campaigns and they have changed the way we look at things. From the Apple iPhone to Paypal, these innovations stand out and further enhance the [...]

An e-mail has been and will always be a constant method of communication for running a business. Reaching to potential clients, communicating in the market with customers, collaborating with new [...]